Writer: Tracy Garraud
Kid Cudi is living the indie dream. A name once uttered only within the underground scene, Cudi got his cake when the eccentric yet oddly emotive, “Day ‘N Nite”—off his mixtape A Kid Named Cudi—dipped him into mainstream’s radio-friendly pool. During the summer of ’08, Kanye didn’t bet against success for the 25-year-old and immediately reeled the Kid in to work on 808s and Heartbreak while also signing him to G.O.O.D. Music. But that’s just the basics. Cudi’s still got ink stains from a fresh Universal Motown deal, is currently recording his debut Man on the Moon: The Guardians, and is building a lengthy list of check-happy extracurriculars.