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Steve Rifkind Resurrects Loud Records

Yesterday evening, we got word that Asher Roth signed to Def Jam Records. Since the beginning of his career, he’s been inked to Steve Rifkind’s label, SRC. This morning, Steve explained via his Twitter account that Ash’s new situation is part of a joint venture between Def Jam and his defunct imprint, Loud. Back in the 90s, Loud were pioneers in street promotions and signed acts like Mobb Deep, Wu-Tang Clan and Big Pun. Time to carry on tradition.

Friends Say Goodbye To Heavy D

[vodpod id=Video.15709445&w=540&h=350&fv=] Earlier today, family and friends said their farewells to Heavy D who passed away last Tuesday. The private funeral service was held at the Grace Baptist Church in Mount Vernon NY. Kid N Play’s DJ Wiz reflected with MTV on the times he had with Heav. During the service, Rev. Al Sharpton called Heavy’s daughter Xea Myers to the podium to read a written message from President Obama. “We extend our heartfelt condolences at this difficult time,” the note from Obama […]

Adidas Originals: Kendrick Lamar

Kendrick laces up his Adidas boots for their new viral campaign. Below is a description of the footwear and its availability. The boots, which launch November 19th, will include two new silhouettes; Fort and Elmwood. Inspired by the adidas Fortitude Mid, the Fort’s water resistant, full-grain leather and hiking boot detailing provide the comfort and durability that will help you battle the elements this winter.  The fashion forward Elmwood Boot features a quick release lacing system, three striped rear quarter […]