drake's reign comes with the asterisk. he had a big r&b single in 2015 hot line bling and a big world/pop/dancehall single (one dance) we having really talked about drake's rapping in 2016 like we did in 2014-15.cole and Kendrick popularity is off of the rapping although cole is starting to sing more on his albums.
I agree Kendrick makes better albums, Drake makes better songs. A lot of them lol
Drake still holds the crown.
Ross did all that rantin about Birdman to create a buzz and Drake outsold the whole MMG catalog in the first week!!