Tag: roc-a-wear

Jay-Z Partners With Pharrell’s BBC Line

“When I wear Billionaires Boys Club, it’s more than gear/ I don’t wear it cause Pharrell, I wear it cause I’m fo real.” Yep, it’s deeper than rap. According to GQ, Jay-Z has acquired Pharrell’s Billionaires Boys Club line. As part of the deal, the brand will be distributed and manufactured under the Rocawear umbrella. UPDATE: 14 Shots From The Throne.