Taking the throne for the third annual “Rookie Of The Year” cover of The Source is none other than king Kendrick Lamar. Peep the excerpt below and pick up the issue on December 4.

“We couldn’t believe something we dind’t know about. As a kid, all we seeing is street shit… When you see one of your partners get smoked and that same day you have someone coming to you preaching to you asking you, ‘Do you believe in God?,’ it gives you a [different] outlook.”