Kendrick Lamar “I Am” Reebok Ad

Gather Round.

Spearheaded by director Anthony Mandler, K. Dot stomps through his Compton grounds in Reebok’s “I Am” ad for their Fall/Winter 2015 line. Says Lamar:

“Reebok has a history of helping kids in the community realize their potential is limitless. I saw what the brand was doing, and I wanted to be a part of it and make it even stronger. It’s as simple as that. Kids that listen to my music are looking for inspiration. It’s important that I continue that message in anything I represent.”

tss

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  1. Black Phillip says:

    lmfao the end of that video. I was waiting for him to yell “ARE YOU NOT ENTERTAINED???”

  2. Rick Ross says:

    I was at the club and ‘i’ by Kendrick came on and everyone went crazy singing “I love myself”

    Do you RapRadar low lives understand how inspiring that shiiit is. I laughed at the ‘i’ single till I heard that night in the club. Lets support this dude he doing great things for the culture.

    Ross still BO$$ tho lol

    1. el jim chapo guzman says:

      Ross Dick riders.

    2. i dont mind bumpin some ross but that nigga doesnt evolve musically when he got a single coming out i know what that shit gonna be

      1. Rick Ross says:

        My comment bout Kendrick, I only brought up Ross at the end cos yall know im a Ross fan and it would contradict as Ross is the oppisote of Kendrick. However Kendrick needs all our support and people need to understand Ross is entertainment at its best

  3. el jim chapo guzman says:

    Cassidy will eat this alive if they ever battle.

    1. M.A.T. says:

      Cassidy does have bars for days. He’d still be rapping in that battle if they didn’t say time. Yet he has no great albums, no great songs. What’s more important?

      1. el jim chapo guzman says:

        cass had hit’s singles what are you talking about.

        1. M.A.T. says:

          That’s like saying Joe Budden has hit singles.

          1. el jim chapo guzman says:

            Kendrick is actually Cassidy in his prime right now, I don’t even fuck with Cassidy like that, but he’s been before this ain’t nothing new.

  4. Dat Dude says:

    damn the boy kendrick couldnt at least have gotten an addidas deal lol

  5. DeadNigga says:

    King Kendrick he need to drop that album tho.

  6. that boy lamar showing you he and you got a purpose.

  7. JetVet718 says:

    I know exactly why Cole & Kendrick ain’t drop that project yet, ya’ll niggas ain’t ready yet.

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