Not too long after inking her multi-million deal with Pepsi, more endorsements keep coming for Nicki. Most recently, Adidas has tapped YMCMB’s first-lady as the new face for their new 2012 Fall/Winter campaign. urbandaily

The dope boys are back in the building. More specifically, French and his crew with the third installment of their Coke Boys series. Tracklist and download link after the jump. Bonus: “Wherever We Go” Ft. Wale Bonus #2: “Clap” Ft. Red Cafe hhnm

Directed by Ice-T, we follow him from coast to coast on a journey to explore the roots of Hip-Hop staring some of rap’s finest including Dr. Dre, Eminem, Kanye, Nas and more. In selected theaters on June 15.

Authorities have released footage of G. Dep in the interrogation room confessing to his involvement in another murder back in 1993. In December 2010, Dep entered the 25th precinct and admitted to robbery and shooting of a Harlem man 17 years ago. He plead not guilty with his trial beginning this week. info via rtny

And we post it. In preparation for De La Soul’s Maseo’s solo project, DJ Conductor, Mr. Miller offers his assistance with the funk for their duet. Sounds like a good combination.

[vodpod id=ExternalVideo.1016777&w=540&h=350&fv=] With hosts Amanda Seales, Bu Thiam, Charlamagne Tha God, Devi Dev and Sowmya Krishnamurthy, MTV premiered their Hip-Hop POV series last night. They kicked things off  with an interview and performance from 2 Chainz, a chat with Lil Wayne and another behind the scenes look at Akon’s new video. Until next week. yardie

[vodpod id=Video.16358784&w=540&h=350&fv=] In VH1’s latest Behind The Music, we first get a look at Akon’s upcoming video for “Hurt Somebody” then follow the Konvict’s rise to fame along with commentary from his family and friends. yardie 

Just a day after George Zimmerman was taken into custody and charged for 2nd degree murder, Plies gives us the visual to his recent tribute for Trayvon Martin. Justice served. Sidebar: Willie D & Scarface’s Tribute

There’s plenty of hoes to go around. But for the remix of Future’s track, Juelz decides to get on this one too. Off of  DJ Smallz‘ Southern Smoke Radio Vol. 10. Juelz back?

G.O.O.D. Music’s newest addition phoned into Hot 97’s morning show. He spoke the deal, The Last Zulu, as well as 2 Chainz, his and African roots.