What it Dew? Well for Dwayne, he’s about to drop it like it’s hot for the soft drink’s new campaign, DEWeezy, which will officially kick off during SXSW. Young Money’s Cortez Bryant says: “We are excited to partner Lil Wayne’s brand with a brand like Mountain Dew, a household name. [B]y showing interest in Lil Wayne, both Mountain Dew and the Glu Agency showed us they were forward thinking and valued the impact that Lil Wayne’s brand has had and will continue to […]

During his visit on Ellen, Mr. Thicke paid homage to Whitney with a live cover of her hit. After the jump, he returns with his lead single “Pretty Lil’ Heart”, sans Weezy. Love After War in stores now.

As an appetizer for the album, MMG’s Gunplay brings forth the prequel with his new mixtape, hosted by DJ Holiday.  Your titles and download link on the other side.

Shady’s Records’ funky four rolled out their tour at Trees nightclub in Texas last night and they performed their most recent cut above. Please don’t hurt ’em before Austin now. tom braudy

Marcus Manchild believes he can fly. And with features from Bun B, Yo Gotti and Scarface, the rising star from the Lone Star soars with his new mixtape. Get it after the jump.

FOX will relaunch their series, The Finder, on April 6 and here’s a quick promo featuring Curtis Jackson. Hardly no acting here as he will play a Hip Hop mogul. All fingers are crossed for a Yayo cameo. hhnm

Under producer’s Will-A-Fool’s guidance, Trouble and Gooch find themselves together again for a new leak off Trouble’s 431 Days. Mixtape arrives March 27. Trap shit at its finest.

Earlier this morning, Cease-A-Leo called into Cipha Sounds and Peter Rosenberg’s morning show and reflected on the life and times of Christopher George Latore Wallace. Sidebar: Former Cop Says He Knows Who Killed BIG

Even without a burner, Gunplay still manages to have people run for cover with his new clip. The track alone thumps in the ride. Bogota Rich: The Prequel lets off later today.

Last night, K.R.I.T. performed for an elbow-to-elbow crowd at NYC’s Highline Ballroom. Above he runs through his 4Eva N A Day‘s lead single. Definitely a complete opposite from ‘10. “I Got This” below. steve-o