[vodpod id=Video.15614221&w=540&h=350&fv=] Steve Stoute pulled up a chair with business partner Jay-Z to discuss Watch The Throne and hip-hop’s global impact. Rap rules everything around us. hhnm via hp

[vodpod id=Video.15613723&w=540&h=350&fv=%26rel%3D0%26border%3D0%26] The Roots put their signature touch to the Captain Morgan theme song for the brand’s new ad campaign. Up top is some footage of them in the studio creating the track and below is the track in its entirety. Undun, December 6th. rap up

Someone done woke Nelly outta his slumber. With Drumma Boy on the beat, Nelly calls up two popular country ass niggas for his latest track. This city slicker approves.

Save the music y’all. Below is an explanation of how the track came together. VIBE recently linked up with DJ Premier, Nas, and the Berklee Symphony Orchestra as a part of their RE:GENERATION project. Presented by Hyundai Veloster, RE:GENERATION is a documentary film that follows DJ Premier, Pretty Lights, The Crystal Method, Mark Ronson, and Skrillex as they remix, recreate and re-imagine five traditional styles of music. Learn more Re:Generation.com

[vodpod id=Video.15613253&w=540&h=350&fv=CONFIG_URL%3Dhttp%3A%2F%2Fwww.mtvu.com%2Fplayer%2Fembed%2Fconfiguration.jhtml%253fvid%253D705281] With Halloween right around the corner, Mac turns into a grumpy old man for his new video. Get the party started right when Blue Slide Park drops on November 8th. info

[vodpod id=Video.15613459&w=540&h=350&fv=%26rel%3D0%26border%3D0%26] Chris keeps it basic with a black and white clip for his most recent track. This won’t make the final cut on The Revival, but be sure to download it this Monday.

Joe Budden and friends will return to The Highline Ballroom in NYC tonight at 9 pm. If you want to go, we have a pair of tickets for the first person to email us at [email protected] with their full name and

On the other side of NYC last night, Wale was having his listening session for Ambition at the penthouse of the Gansevoort Hotel. The spot was tight, but according to various guests, the album is too. Ambition in stores 11.1.11. hhnm via showtime

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Diddy’s Bad Boy sent Funk Flex a new freestyle. Lace up and check it out one, or two, times.