You only die once. But for Crooked I, he brings life into VEVO’s video player for his Apex Predator. Album drops July 30. Order yours now.

Leave it up to Tyga and Future to show you ladies what a day in paradise is. In support of Tyga’s Hotel California, the pair sail out to the islands in their new video.

With twerking sweeping the nation, Busta and Nicki bring the booty popping to the small screen. Depending on your place of employment, this may be considered NSFW. Nicki’s ass alone would make you want to call in sick.

“I know I got D-X to make ’em go nuts, my man started tweaking like he was sniffing Golddust…” Inspired by professional wrestling, 360 brings his hustler ambition inside the trap house for his new video. References for days. Download Beginning Of Forever here.

Over six years later, Reggie uploads a video for a cut off his 2007 mixtape, Live From the Bricks. Directed by DJ Scoob Doo. His chain heavy. nr

It’s the lifestyle of the rich and famous as the Rich Gang manifest their dreams in this new video. Not for nothing, this could probably pass for a GTV commercial. Download the album here.

No appearances from the artists themselves, but kaleidoscopic images of a video vixen help bring the producer’s High Tide visual to life. Picture perfect.

J.Cole made his debut on The View this morning and performed his platinum hit. Soccer moms rejoice. Download Born Sinner here.

Big K.R.I.T.’s been spending most of his days on the road. For the latest video off his King Remembered In Time, he compiles some footage of his recent excursions.

For Ms. Rowland’s emotional tune, she takes a dip into her darkest secrets in the hot and steamy visual aid. Her album Talk A Good Game is available now.