[vodpod id=Video.15837795&w=540&h=350&fv=%26rel%3D0%26border%3D0%26] In support of Nike’s sportswear “Always On” campaign, the New York Knicks power forward was commissioned for their latest

A week after shooting this at the Garden, here’s the video for Swizz Beatz’ new anthem for the New York Knickerbockers. Wish it were as lyrical as the original version, but ah well. Don’t forget, at 7 PM the Knicks take on those bum-ass Boston Celtics in game two of the NBA Playoffs. ice 

The Cool Kids recently partnered up with Nike and Footlocker for the new ad campaign, Nike Fresh Air. Here is the animated promo featuring Amar’e Stoudemire, Chris Bosh, DeSean Jackson and Ken Griffey Jr. woooha

[vodpod id=Video.5969204&w=540&h=350&fv=configParams%3Dvid%253D641462%2526uri%253Dmgid%253Auma%253Avideo%253Amtv.com%253A641462] After wrapping up their video at the Garden yesterday, Swizz Beatz and Amar’e Stoudemire spoke with MTV on revamping the NY Knicks’ theme song. Where the hell is Jesse Jaymes anyway? “As far as music-wise, my job is to make sure I make an anthem that takes the game level from point A to point B, keep the crowd hype,” Swizz told MTV News alongside the towering Stoudemire. “Just doing what I do. Just like what the players […]

With the NBA Playoffs a few days away, Swizz Beatz was commissioned to revamp the New York Knicks theme song. Earlier this evening, he and Amar’e Stoudemire shot the track’s video on the court of Madison Square Garden. Here’s a lil’ of what went down. It’s showtime!