In the heart of the Empire State, Alicia Keys laces up her new line of sneakers and throws up them dukes in Reebok’s new ad featuring her single, “Girl On Fire“.

Like her hubby, AK has partnered with the brand to release an upcoming line of Freestyle Hi, Freestyle Double Bubble, Classic Nylon Slim and Princesses. Here’s a look during her recent shoot.  ‘Collaborating with Reebok and designing this collection has been such a cool experience because I’ve been able to tap into my creativity in a whole new way. Reebok’s one of those brands that have endured the test of time and partnering with them felt like a really natural fit.” — Alicia […]

Poof, there goes another MMG vlog.

Who’s that girl? It’s E-V-E.

Not to get it confused with this, but Rozay returned to his habitat on what appears to be another Reebok ad in the works. Here’s a look from the shoot shot by Shutah Films.

With his track “Rich Forever” providing the soundtrack, Rozay walks the streets of Dade County to the booth

Now that his partnership with Reebok is in full swing, Rozay returned to his old stomping grounds to shoot the footwear’s upcoming ad, “It Takes A Lot To Make A Classic”. Reebok back.

After hitting the stage at

Tyga and Mike Posner walk the Hollywood streets in their commercial for Reebok’s new campaign. Last month, the YMCMB rapper inked a deal with the sportswear company. hhnm via ymHQ

This is no surprise. But today, it was officially announced, Rick Ross has inked a partnership deal with Reebok, joining the likes of Swizz Beatz, Tyga and more. Congrats on another Bawse move.