Kendrick’s Theory

Money Shot.

It’s been a long journey to get where Kendrick is at. To hear him sum it up quickly for VEVO Lift,

In his new series with VEVO Lift, K.Dot invites us to his Centennial High School and reflects on his early days growing up in Compton. Personally, I enjoyed Summer school too.

Ri Ri is certainly quite a view. After being named the biggest digital artist, Rihanna has just been named the first female artist ever to reach 2 billion views on the popular video site. Justin Bieber is currently the highest overall artist with 2.3 billion and Lady Gaga at 1.8.

VEVO news pulls up a chair with Black Thought and ?uestlove as they reflect on their come-up days. After the jump, they speak on Karmin and working with DD Jackson. undun in stores now.

For VEVO’s latest News Interview series, Jizzle reflects on his early mixtape days moving his music at various spots across the country. After the jump, he briefly speaks on the term “making it rain”.

For VEVO’s latest “Go Show” viral series, the finally famous MC hits the Hollywood Walk Of Fame strip for his album’s bonus cut. Album available now.