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HTC Partners With Beats By Dre

Smartphone maker HTC is set to acquire a majority stake (51%) in Beats Electronics, LLC for $300 million. As part of the deal, HTC plans on improving the sound quality and incorporating Beats technology to their mobile devices. In addition, Beats will continue its relationships with Chrysler Group and Monster Cable Products. “The marriage of these two companies is very, very good. We are very good for each other,” says Jimmy Iovine, the chairman of Interscope Geffen A&M Records and […]

The Weeknd Featured On Drake’s Take Care

[vodpod id=Video.14864957&w=540&h=350&fv=videoId%3D1091596697001%26amp%3BplayerId%3D1126070790%26amp%3BviewerSecureGatewayURL%3Dhttps%3A%2F%2Fconsole.brightcove.com%2Fservices%2Famfgateway%26amp%3BservicesURL%3Dhttp%3A%2F%2Fservices.brightcove.com%2Fservices%26amp%3BcdnURL%3Dhttp%3A%2F%2Fadmin.brightcove.com%26amp%3Bdomain%3Dembed%26amp%3BautoStart%3Dfalse%26amp%3B] Still conversing with Billboard backstage at OVO Fest, Drake says that not only will The Weeknd make multiple appearances on his sophomore set, but the fellow Toronto native also served as a major inspiration. “Not only did he inspire me to get out there and sing better on stage, he inspired me writing wise, music wise, just to better my product. He’s on my album a lot. We really collaborated a lot on this album.” Take Care on October […]

Big Sean & Snoop Dogg Fall Adidas Ad

[vodpod id=Video.14781215&w=540&h=350&fv=%26rel%3D0%26border%3D0%26] Today, Adidas has finally revealed their new Fall 2011 All Originals campaign and here’s a promotional ad for it which features Big Sean and Snoop Dogg. Narrated by Charlamagne Tha God. The “all Originals” campaign celebrates the depth of the Originals brand, combining music, fashion and sport with the most popular Iconics footwear styles over the past 40 years — Superstar, Gazelle, Samoa and Campus. Shot in 4 locations across the United States, the spot brings together several different icons in unique […]