Kanye West Partners With Roc Nation

Strictly Business.

Kanye West and Jay Z are back at it. But instead of watching the throne, Ye’s DONDA has partnered with Hov’s Roc Nation to manage his musical think tank.

According to a press release, Roc Nation will oversee all of DONDA’s recordings, branding, and touring initiatives.

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  1. Uptown Marty says:

    we never seen this coming lol

  2. sincereakilleez says:

    Nice, keep it in the family

  3. titus tucker says:

    Now this is actually interesting..

  4. Truth says:

    best news ever. DONDA can finally get some mainstream buzz

    1. marty mcfly says:

      Mainstream buzz? Kanye West has been mainstream for more then ten years now. The brand DONDA is connected to Kanye West cause thats his mothers name. There is nothing that can be more mainstream then a brand founded by Kanye West. The artists are Big Sean, 2 Chainz, Pusha T, Kid Cudi and John Legend (Good Music). I mean how much more mainstream would you like DONDA to be? You acting like DONDA is Rhymesayers or something.

      1. Trillionare says:

        Good Music is Good Music Donda is Donda 2 completly different companies bro… Good Music is his entertainment record label, Donda is his marketing company. Donda signed to Roc Nation not Good Music. Donda has been under the radar for years but this will get them some mainstream buzz

  5. Michael Ibbett says:

    I always see, hear dONDA, but don’t know what it actually is, I thought it was a charity in his moms name or some shit

    1. Ghost Of Len Bias says:

      The most we knew was that it was a design firm, i.e. they did album art and videos

      1. Michael Ibbett says:

        Aah, thanks to both

    2. MannyThoughts says:

      They need official branding or something because last I saw, people were giving out a Gmail address or something. I still don’t know if it really exists or not.

    3. It's Just Music says:

      Donda is just a company Kanye West made which does everything.

      When he debuted New Slaves on projection buildings around the world tweeted that his purpose for Donda was to get the best thinkers and creative people in the world from every field and industry to shape the future.

      He says he wants musicians. producers, painters, graphic designers, fashion designers, to teachers, doctors, lawyers ETC.

      He also shared his ideas on how he would like to change the failing school system in America which actually made 100% sense.

      Hate it or love it. Kanye always has a master plan and the passion to do so.

      Hopefully DONDA can get bigger than what it is and actually help the people in meaningful ways.

      1. Michael Ibbett says:

        Oh OK, so its literally a think tank

        1. It's Just Music says:

          yeah that’s the term lol

        2. bigfoot2011 says:

          Nigga wrote a paragraph in search of the word “Think Tank”

  6. yeah says:

    The Roc is still alive a decade down the line

  7. bodiddly says:

    Mi Casa Su Casa, that’s our Cosa Nostra! Ah!

  8. Young Fry King says:

    but… what IS Donda? I get the touring and branding stuff.. Other artists could probably use the upgrade. Music though? Like Been Trill?

  9. brza says:

    isn’t DONDA Kanye’s clothing line named after his mother

  10. s says:

    just shows kanye aint a boss.smh

  11. Dope says:

    What does DONDA really do? If it wasn’t Kanye’s organization we’d never hear about it. He praised it so much, but there are really no results or it’s simply working behind the scenes.

  12. Sina Mailer Daemon Djavadkhani says:

    I think this is to try maintain some standards in the little details that there might be struggle in ….

  13. rashad brandon says:

    Roc la familia good to see them still being a family

  14. Sean Power says:

    good move for kanye he focus more on his art and make someone who know how handle business world closed these deals for him
    this may cut back on rants out of frustration

  15. RealDeal©Hill says:

    T u r n t .

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