N.O.R.E. shot his new video, “Tadow” last week across the river in Union City, New Jersey. One of the song’s guests, Pusha T was on deck and Shallah Raekwon showed up to lend support. The song will be the first single off N.O.’s upcoming album, Student Of The Game. “Me and N.O.R.E. got a long history like back in the ‘Superthug’ days when I wasn’t even on at all, we just kept that relationship going,” Pusha T said dating he […]

In celebration of the NY Knicks’ 2012-2013 season last night at the Beacon Theatre, Swizz Beatz headlined an event and introduced the team’s new theme song. Page 31 has the recap.

Lil B brought his ball skills to Aptos High court yesterday for the final cut of the Golden State Warriors D-League team. The tryouts were open to anyone willing to spend $100 including a 76-year-old. Talk about balling to you fall.

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Directed by actor Larenz Tate and featuring D. Woods, Ludacris’ cognac brand Conjure is the drink of choice in its newest commercial.

As a warm up to the release of Squarians Vol. 1 this Friday, XV and Squarians’ Freddie High RSVP to Dom Kennedy’s underground shindig.

Hit Boy’s production takes a back seat on the latest leak from Kendrick’s debut. “Freestyles” are usually reserved for mixtapes and this probably should’ve been too. good kid, m.A.A.D city drops on the 22nd. Pre-order here.

Are veteran MCs trying too hard? Well, for the inaugural episode of Life and Times‘ “The Truth”, our Elliott Wilson gives evaluations of LL Cool J’s “Ratchet”, Fat Joe’s “Instagram That Hoe“, and Eve’s “She Bad Bad”. Unfortunately, none of these are easy on the ears.

Gucci puts a toe tag on his enemies for his new video featuring Trae Tha Truth and protege Young Scooter. Make way for the Trap God in two days.

Don’t attempt to adjust your player. In slow mo, Hov puffs a cuban with a glass of his D’USSE VSOP for the cognac drink’s new ad. Cheers.