It was announced today, Rocawear has partnered with the New York Yankees. As part of the sponsorship deal, the clothing brand will be branded in the stadium and promoted this season. “Rocawear announced today a sponsorship with 27 time World Series Champions, the New York Yankees. For the 2012 season, Rocawear will have branded signage in Yankee stadium and integrated promotions throughout the season. Jameel Spencer, EVP Marketing, men’s division, Iconix Brand Group, Inc., commented, “Jay-Z has been a long-time fan […]

Tity Man is everywhere, you ain’t never there. Earlier today, 2 Chainz was over at Hot 97 and chopped it up with Angie Martinez. In case you missed it, check it out below. Break 1: Speaks on his buzz, his chains, Kanye’s surprise visit on 106 & Park as well as rumors on signing with G.O.O.D. Music. Break 2: Talks about Tyler The Creator’s “diss”. Hey, it’s Twitter. Break 3: Tit speaks on his numerous nicknames. rap up UPDATE: Now […]

Fuck a pen and a pad. Fabby Davis doesn’t need ’em. Here is the fifth installment of his Realest Shit I Never Wrote series. Fuck a guest appearance too. Tracklist and download link after the jump.

Jim Jones and ADG go YOLO on some gangsta shit for their new track. Off the upcoming mixtape, Sour Hour Pt. 1. uhtn

Sounds like the trap is no place for Buck. So for his new video, he gasses up the motorbike and rides out. Off his mixtape, Live Loyal, Die Rich. 

After last week’s session in the lab, French Montana and Mac Miller bring forth the final product, which will be featured on the upcoming Coke Boys 3: Niggas With Coke. Sounds like a good time. hhc

[vodpod id=Video.16354977&w=540&h=350&fv=] The wigs come out at night. And over the weekend, Nicki celebrated the release of her album with her YMCMB fam at South Beach’s LIV nightclub. Missed the party? Here’s Derick G.‘s recap.

Before the mixtape drops at noon on Friday, Jon Connor greets us today with the third and final leak off the Eminem-inspired project, The People’s Rapper LP. Don’t forget, Season 2.5 coming soon.

It’s been a long time coming but The Weeknd will finally be touring this upcoming Spring in the US. The tour begins on April 15th at this year’s Coachella festival in Cali. Take a look after the cut to see if he’s coming to your city. pitchfork

After all this “beef” that has been going down between Havoc & Prodigy, Flex lets loose a new record from P. It’s a little different than what we would usually expect, but this ain’t bad. Let’s just hope all the beefin’ is over.